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Revenue attribution reconciled against actual closes. Not platform-reported metrics — business truth.

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Reconciled revenue attribution

Closed orders vs. platform claims — the gap is usually significant.

Margin-aware reporting

Profit per SKU, channel, and campaign — not just revenue numbers.

Anomaly alerts

Catches drops and spikes before week-end reporting finds them.

What it looks like

Ask your store anything.

#analytics
8
Brian9:00 AM

Which channel actually drove revenue last month?

DRYVNApp9:00 AM

Reconciled against 2,300 closed orders:

Google

$148K closed · platform claimed $212K

Meta

$96K closed · platform claimed $171K

Organic + email

$44K closed

Verdict

Shift 12% of Meta budget to PMax

Closed-order truth, not platform claims.

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